Start UP ! Start FAST ! Start CHEAP !
Start-up starts with a journey of 'playing' with your ideas and concepts to earn valuable feedback that shapes the final designs before you begin development.
A PROTOTYPE gives your idea the opportutnity to be tested by users. If the users like it you can start calling for investment and spend lots of resources on creating the actual product. If they don't, you will feel good because of not spending too much in developing something that doesn't work. The best thing is you will earn lots of feedback to keep evolving your ideas ! PROTOTYPING right makes your startup fast, responsive and less costly.